Confident Copy for an Industrial Cleaning Company
I created an entire website’s worth of copy for a company that wanted to improve its branding and online presence. The owner wanted to showcase how his company can serve large commercial and industrial facilities across California with high-quality services. To achieve this, I needed to research this specialized field and the local competition.
Researched Article for an Established Marketing Company
I wrote a long-form article that gave an in-depth explanation of content marketing and its benefits to small business owners. The article needed to be written following a strict brand guide & well-researched to support the information given.
Full Website Copy for a Pediatric Therapy Practice
I was in charge of creating all of the new website copy for this practice. This included the home, service, and careers pages, among others, for a total of 13 pages and 5,342 words of custom content.
Enthusiastic Content for an Island-Based Practice’s Careers Page
I interviewed the owner of this pediatric therapy practice to write a careers page that attracted qualified candidates willing to relocate to the Virgin Islands. The goal was to present the benefits of living and working on an island in a realistic but compelling way that encouraged therapists to apply.
Engaging Content for a Specialized Pediatric Therapy Service
For this project, I researched a specialized therapy service so I could understand it well enough to explain it simply to others. I also had to ensure the new copy I wrote matched the tone and style of the existing content on the site.